Do you design your service offerings based on what you want to deliver or based on what the market is struggling with?
It happens to the best of us. Even seasoned entrepreneurs make this mistake.
It’s so tempting to “create” products and services without taking unmet market needs into consideration.
Check out this quote (in the image below) from the brilliant book, Demand-side Selling by Bob Moesta 👇👇👇
Market needs start with your potential clients’ struggling moment.
So, think about your ideal client and their struggling moment.
In what situations do they tell themselves, “Maybe I can do better”?
Ready to Land $100k+ clients consistently without burning out? Schedule a call and let me show you how.
Image credit: Artmajeur